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Diary Entry 7 | The worm: The marketing trick we should leave behind

At the bottom of some mezcal bottles, you may find a worm (gusano in Spanish). One of the urban legends is that if eaten, the worm may make you hallucinate, act like an aphrodisiac, or boost your vitality. We’re sorry to be a party pooper, but consuming the worm won’t do anything other than make you a little drunker perhaps.

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Diary Entry 6 | The Alchemy – Part II

Every batch of traditional mezcal is unique in its flavours. We’ve mentioned in our previous entries that the variety of an agave plant used for mezcal is a major contributor to mezcal’s flavours and aromas (similar to a grape variety in wines). It’s also the production process that makes each batch not like the other. This is Part II of our entry on the alchemy of mezcal where we’ve decided to get nerdy and talk about the production side of mezcal. See The Alchemy Part I where we talk about the harvest, the roast, and the grind.

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Diary Entry 5 | The Alchemy – Part I

Every batch of traditional mezcal is unique in its flavours. We’ve mentioned in our previous entries that the variety of an agave plant used for mezcal is a major contributor to mezcal’s flavours and aromas (similar to a grape variety in wines). It’s also the production process that makes each batch not like the other. In the next few articles, we’ve decided to get nerdy and talk about the production process of mezcal.

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Welcome to xamán diaries

United by the passion for the ancestral elixir, Xamán and Mezcal Diaries are embarking on a journey together to capture the magic that mezcal sparks. Together, we’ll be exploring mezcal and its vibrant culture and traditions, fantastic cuisine, vivid art, joyful music, and of course the people and communities behind it all.

Join us on this journey of discovery and marvel through mezcal experiences as we share our stories in Xamán Diaries.

The spirit is provided by Mezcal Xamán and the tales are told by Mezcal Diaries.

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